Business development in the Accelerator
- On 8 October 2018
There are only three game development job openings in the northern Netherlands anually. AAA studios and secure decade-long positions are a distant reality – here, indie is the mainstream. With more than 400 students entering game development studies in local universities every year, there is a large surplus of creative talent just waiting to be unleashed.
That’s what sits at the core of our Accelerator program. Indietopia is creating opportunities for promising new companies to realize their dreams. Extremely creative teams come to us with incredible concepts, artwork and prototypes. It brings us great joy that talent in the north can create amazing experiences which stand on their on merit. However, we live in a business world and global competition is fierce. Thus, one of our primary focal points is the need for experienced and relevant business development aid for these new innovative interactive products.
This is so important for us that we begin helping studios before they even apply. One of the first things we send interested teams is a care package that will help them prepare for the official application. It serves to lessen their bureaucratic load and will make them think critically about aspects of their cooperation that might not be obvious at a first glance. Doing this, we make sure applicants are well prepared to enter the Accelerator, as well as deliver a valuable free-of-charge service to game developers.
After acceptance into the program we begin intensive business development in multiple forms. Our partners at VentureLab North give specialized seminars each Friday, including interactive workshops for the teams and individual feedback sessions. Our teams are being taught complex topics such as marketing, financing, entrepreneurial skills and other topics crucial for startups. It doesn’t just end on Friday, though. Our Accelerator studios also receive on-site expert coaching and customized help with their business development and marketing.
Wondering if this is the right choice for you or would you like more information? Do not hesitate to send us an email at: accelerator@indietopia.org
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